Every guest interaction is a potential revenue opportunity, yet too many hotels miss out on valuable ancillary income due to outdated practices, disengaged staff, or lack of effective systems. That’s where Frontline Performance Group (FPG) steps in, with a proven solution that transforms front-desk conversations into high-margin revenue streams while enhancing the guest experience.
Ancillary income refers to revenue generated from sources beyond the basic room rate. In a hotel setting, this can include room upgrades, late check-outs, premium views, amenity packages and other value-added services. When done right, it elevates the guest stay and significantly boosts RevPAR (Revenue per Available Room), all without requiring new inventory or major capital investments.
But unlocking that revenue isn’t just about having extras to offer, it’s about knowing how and when to present them. That’s where many hotels fall short.
Hotels often focus heavily on service and operations but overlook the revenue opportunities within their existing guest base. Front-desk staff may default to basic room assignments or avoid offering upgrades out of discomfort or lack of training. Leadership may struggle to motivate teams without clear insights into performance. And without the right tools in place, efforts to improve ancillary income remain inconsistent at best.
The result? Missed opportunities, unmotivated staff and revenue that never gets realized.
FPG’s platform is a solution for hotels that want to maximize ancillary income while enhancing service. It’s not about pushy upselling, it’s about smarter selling.
Designed specifically for hospitality businesses, the platform is a centralized performance enhancement tool that empowers frontline staff to offer value-driven upsells that genuinely improve the guest experience. Here’s how it works:
Front-Desk Upselling: Staff are trained to offer premium room types, packages or experiences in a natural, service-oriented way.
Real-Time Data Dashboards: Frontline employees can see their performance in real-time, gaining ownership of their growth.
Manager Tools: Leadership can track KPIs, run incentives, and identify coaching opportunities, all from one dashboard.
Integrated Training: Weekly micro-lessons via e-learning and virtual coaching help staff master revenue-driving skills fast, with a lasting impact.
The result? Hotels using FPG’s platform routinely see a 3–6% RevPAR lift, with some reaching up to 10% gains, purely from enhanced ancillary income.
Whether you’re a general manager, an ownership group, or a frontline agent, FPG’s program offers powerful benefits tailored to your role:
For Hotel General Managers
At its core, FPG isn’t just a software company, it’s a hospitality performance partner. By combining intuitive technology with service-first training, FPG helps hotels develop cultures of excellence, where staff are motivated, guests are delighted, and revenue is maximized.
When staff learn to build rapport, use assumptive language, and ask the right questions, every check-in becomes a chance to enhance both the stay and the bottom line.
Ready to Capture Your Hidden Revenue?
If you’re still relying on outdated front-desk practices, you’re likely leaving money on the table. FPG’s platform offers a better way: one that’s simple, scalable, and proven to deliver results.
Let us show you how to turn your front desk into a revenue center, without sacrificing service. Because happy guests don’t mind spending more, especially when they feel like VIPs.
Unlock ancillary income. Empower your team. Enhance every stay.
Further reading:
Pre-Arrival vs On-Arrival: Which Upsell Wins
Case Study: How New World Hoiana Beach Resort Achieved a 60% Upsell Revenue Increase
Hotel Front Desk Training: How Role Play Boosts Confidence and Sales
Discover how FPG can help your property unlock its full potential:👉 Request a Demo 👉 Download Our Hotel Upsell Playbook.